e-commerce website launched – developed in magento

Just launched a new website for a client using magento e-commerce toolset.  This is the first magento website I’ve worked on and pretty happy with the results.

The client is a small business based in Nuneaton selling high quality audio equipment for both individuals, music groups and installations.  Along with the direct sales of equipment the business also installs and provides advice on the slection and implementation of effective systems for any size of venue.  Visit the site at www.noiseboys.co.uk and take a look around.

With the number of tools available for building e-commerce websites growing, finding one that provides a wide range of functions is very important.  I’ve been looking at using Magento for a while and eventually the opportunity arose.  The implementation has a large number of addins and in addition the last part is the integration of Google Merchant Centre.

After a number of attempts eventually have a feed and are currently awaiting the items to be cleared for listing.  If your going down the road of using Google Merchant Centre it’s important to use Unique Identifiers for your products, ideally they look for Unique Manufacturer codes, however by using the SKU defined for each product and the Brand name, gets around this quite well.  There are a couple of additional bits but hopefully it’s going to start working and driving traffic.