Google Changes the Algorithm – What does that mean for 2013

Google has made over 34 changes in the last twelve months, making the area of search optimisation an increasingly difficult area.

These have included

  • revisions to Panda (on site page and layouts),
  • the release of Penguin (marking the end of link building),
  • Exact Match Domains (EDM) losing their authority and
  • Search Engine Results Pages (SERP) increasingly displaying 7 results instead of 10.

The article covers 5 areas to focus your thoughts on what this means moving forward.

Read the full article here: